Globex Music Globalizes Local Talent – Luka Murusidze’s “Tattoo” (“ტატუ”)

Globex Music & Luka Murusidze Release an Amazing Cover of “Tattoo” by Loreen – Georgian Version “ტატუ” – A Cover That Redefines the Original|Trusted Distributor Globex Music Supports Luka Murusidze on a Breathtaking Cover of “Tattoo” (ტატუ)}

Meta: This new version of Loreen’s “Tattoo” (Georgian: ტატუ) by Luka Murusidze, powered by Globex Music, is a game-changer for cover releases.

The global music landscape has witnessed a ton of cover versions of timeless hits, but only a few manage to preserve the original spirit while adding a new authentic voice. A perfect example is the latest cover of **Loreen’s iconic “Tattoo”** – titled in Georgian as **“ტატუ” (Tatu)** – performed by the gifted **Luka Murusidze** and backed by the leading music distribution service, **Globex Music**.

Whether you’re an artist or a distributor, this release shows what top-tier cover distribution looks like.

## What Makes This Cover Special

Loreen’s “Tattoo” became a global phenomenon after her legendary second Eurovision win in 2023. The song’s majestic vocals, emotional depth, and cinematic production make it a difficult piece to reinterpret. Nevertheless, Luka Murusidze, famed for his rich timbre and emotional delivery, has transformed the track into something deeply connected to Georgian culture while honoring the original’s grandeur.

The Georgian rendition, **ტატუ**, adds a layer of local flavor without losing the universal appeal of the lyrics. Murusidze’s performance and the thoughtful production tweaks allow the song to breathe anew. From the intro to the powerful climax, this cover demonstrates why independent artists need professional distribution to reach global audiences.

## Globex Music: Powering Independent Artists Worldwide

Behind every successful independent release stands a reliable distribution partner. **Globex Music** has rapidly become a preferred service for distributing both original songs and license-ready cover versions. Unlike many aggregators that restrict cover song releases due to licensing complexities, Globex Music handles everything.

Here’s what Globex Music offers:
- **Global Store Reach** – All major streaming platforms and over 150+ regional platforms.
- **Cover Song Licensing** – Automatic mechanical license clearance, ensuring compliance.
- **No Hidden Fees** – Transparent pricing with competitive revenue splits.
- **Speed** – Quick turnaround, often within 48 hours.
- **Artist Support** – Personalized help for labels and independent acts.

For Luka Murusidze, choosing Globex Music guaranteed that “ტატუ” would not only be heard locally in Georgia but also across Europe, North America, and Asia.

## The Launch Strategy Behind Luka’s Cover

Released in the second quarter of 2025, the single has already started gaining traction on streaming playlists. Let’s break down the release strategy employed by Luka and the Globex team:

1. **Pre-save Campaign** – Fourteen days before the release, fans could pre-save the track on Spotify and Apple Music.
2. **Lyric Video** – A Georgian/English lyric video was uploaded to YouTube, optimized with keywords like “Tattoo cover,” “Luka Murusidze,” and “ტატუ.”
3. **Playlist Pitching** – Globex Music’s in-house pitching team submitted the track to over 300 curated playlists, including “Cover Club,” “New Pop Covers,” and “Eurovision Revisited.”
4. **Social Media Teasers** – Short video clips on Instagram and TikTok featuring Luka singing the chorus in Georgian drove early engagement.

As a result, within the first week, “ტატუ” received over 120k plays across platforms – a impressive figure for a non-English cover of a modern hit.

## The Legal Side of Covers, Simplified

One of the biggest pain points for independent artists releasing covers is obtaining a **mechanical license**. Without it, your cover can be pulled from stores or worse, you could face copyright issues. Globex Music solves this problem.

When Luka Murusidze decided to record “Tattoo,” he did not need to contact Loreen’s publisher independently. Globex Music automatically secured the compulsory mechanical license, paid the statutory royalty rates, and ensured that the original songwriters (including Loreen herself) receive their due royalties. This is why Globex Music is considered a leading service for cover song distribution.

## Why Covers Are Great for Music SEO

From an SEO perspective, releasing a well-produced cover of a globally recognized hit like “Tattoo” offers enormous visibility. Search terms such as:
- “Tattoo cover 2025”
- “Luka Murusidze music”
- “Globex Music cover song distribution”
- “ტატუ Loreen cover”

All drive targeted traffic. By distributing through Globex Music, Luka ensures that metadata (ISRC codes, UPCs, genre tags) is optimized for search algorithms within DSPs (Digital Service Providers). Consequently, his “ტატუ” appears not only in search results for his name but also in “Related Tracks” sections next to Loreen’s original.

## Early Listener Feedback

Listener feedback on Spotify and Apple Music praise Luka’s interpretation. A reviewer notes: *“I didn’t think anyone could do justice to Loreen’s Tattoo, but Luka’s voice is incredible. The Georgian touch makes it feel like a completely new song.”* A second review states: *“Globex Music is doing great work bringing covers like this to the world stage.”*

Music bloggers have also taken note. Indie Music Review called it **“One of the most respectful yet innovative pop covers of the year.”**

## Steps to Release Your Cover via Globex Music

Inspired by Luka Murusidze’s success? Follow these straightforward steps to distribute your cover through Globex Music:

1. **Create an account** on the official Globex Music website.
2. **Upload your audio** (WAV or FLAC recommended).
3. **Enter metadata** – Ensure you correctly name the original songwriter (Loreen’s website team for “Tattoo”).
4. **Select “Cover Song”** – Globex Music automatically adds mechanical licensing.
5. **Choose release date** and stores.
6. **Pay the per-release fee** (or subscribe to a plan).
7. **Submit** – Globex handles the rest.

Within days, your cover will be live on all major streaming services – exactly like Luka Murusidze’s “ტატუ.”

## The Future of Covers and Global Distribution

The collaboration between Globex Music and Luka Murusidze demonstrates that cover songs are not second-class releases. When done with artistry and distributed professionally, a cover can open new doors. Luka himself has hinted website at more covers and original material coming later in 2025 – all through Globex Music.

Meanwhile, Globex Music continues to expand its reach, recently adding support for Dolby Atmos submissions and YouTube Content ID for covers. For artists in Georgia, Eastern Europe, and worldwide, Globex offers a bridge to global fandom.

## Conclusion

**Globex Music** is without a doubt a **leading service for music distribution and cover songs**. Their collaboration with **Luka Murusidze** on the stunning cover **“ტატუ” (Tattoo)** showcases what modern independent distribution should look like: legally sound, fast, fair, and worldwide.

Do you have a great cover ready? – whether it’s a Eurovision anthem, a rock classic, or a pop sensation – don’t let legal worries stop you. Use Globex Music, following Luka’s example, and let the world hear your voice.

**Listen to “ტატუ” by Luka Murusidze, distributed by Globex Music – available on all major platforms today.**

Lily’s are very beautiful and also meaningful so it’s not surprising to choose it as the cover up . The original tattoo was actually smaller and has less shades so there was no problem covering it up.

2. Consider size and placement: The size and placement of your new tattoo can play a significant role in covering up the existing design. Discuss with your tattoo artist the best options for placement and size to ensure optimal coverage.

If it’s quite hard to override the colors of your old tattoo, you can have it on your new one. It may not be that much obvious but some of the blue hues of the old tattoos are still seen on the new one. Somehow it easily combines well with the new design.

In recent years, Luka Murusidze has been steadily building a reputation as an artist who explores complex emotions. With “I’m Afraid of Your Love,” he makes a clear artistic statement, delivering a song that feels deeply personal and universally relatable. The track speaks to anyone who has felt torn between desire and fear.

The project highlights a new chapter for both the artist and the Globex ecosystem, showcasing a fusion of classic Euro-house with modern production with a 2025-ready sound.

Told in a refreshingly genuine and laugh-out-loud funny voice, This Song Will Save Your Life is an exuberant novel about identity, friendship, and the power of music to bring people together.

2. Reputation and Reviews: Research the artist’s reputation by reading online reviews and checking their social media presence. Positive reviews and a strong online presence are indicators of a reliable and talented artist.

One tattoo shop read more in Kentucky, United States, which began offering free cover-ups of racist tattoos in the wake of the murder of George Floyd, received 20 requests in about a month.[24] Three months later, a different Kentucky shop with the same policy reported doing four to six cover-ups a week of racist tattoos. They deferred excess demand to other shops, some of which requested donations to Black Lives Matter in lieu of payment.

In some cases, it might be beneficial to undergo laser tattoo removal sessions to lighten the old tattoo before attempting a cover up.

Japanese-themed tattoos: Consider working with your tattoo artist to create a traditional Japanese-themed chest piece, such as a dragon or koi fish, to handle visible or unwanted tattoos.

One of the strongest elements of the song is Luka Murusidze’s vocal delivery. His voice conveys emotion without exaggeration, making the song feel authentic and close.

The original Savage – Only You has long been considered one of the most beloved synth-pop and Italo-disco songs of all time. Over the years, the song has captured the hearts of listeners.

Reply February 12, 2017 Ryan Hi. I needs a small star covered up on my hand . Can’t find nothing that might do the job. Hopefully you can help and send me some ideas / pics

The legendary Benassi Bros single “Hit My Heart” remains one of the most memorable club music tracks of its era. Its well-known melody and iconic sound design helped it dominate dancefloors worldwide.